by Chris Green | Aug 18, 2020 | Blog, Blogging, Content Marketing, Email Marketing, Infographics, list building, Marketing
If you want audiences to engage with your content, you need to mix it up. Here are 52 types of content you can leverage to give your customers plenty of variety… 1. Lists Content consumers love a good list. Why? They’re easily digestible, and in today’s...
by Chris Green | Aug 6, 2020 | Blog, Blogging, SEO, social media
It seems Google is keen to get involved in content curation with the launch of Google Keen. This new, content discovery service is being dubbed ‘a rival to Pinterest’, but that’s not strictly true. Pinterest is more of a social media network and is very much focused...
by Andy Calloway | Jul 14, 2020 | Birmingham, Blog, Blogging
Although this article is aimed specifically at those companies who are using SEO in the Birmingham area of the UK and its surrounding areas (we’re not afraid to mention the Black Country here!), the principles are pretty much the same for any business. If...
by Chris Green | Jul 9, 2020 | Blog, Make your website better, Web design
A few weeks ago when lockdown had eased a bit, we went for a drive to visit (albeit at a distance) my mother in Birmingham. We had a bit of a walk round (at 2 metre distance) and then headed back. Something struck me about signs attached to lampposts outside many...
by Chris Green | Jul 2, 2020 | Backlinks, Blog, Blogging, Make your website better, Search Engine Optimisation
Think of dwell time as someone loitering with intent on your website… but in a good way! Dwell time is the amount of time your website visitors spend looking at a page on your site after they’ve clicked on your link, before returning to Search Engine Results...
by Chris Green | Jun 25, 2020 | Blog, Make your website better, Search Engine Optimisation, SEO
Many an SEO company will promise you page one rankings and increased website traffic galore… but make no effort to understand your business or SEO goals. Thousands of pounds later, you might well end up disappointed with the results and your SEO company’s efforts may...
by Chris Green | Jun 16, 2020 | Blog, Content Marketing, Ecommerce, Marketing, social media
How to Kill the Fear of Being on Camera So… you want to shoot video content to speak directly to your audience. You’ve seen other businesses do it and it looks really professional and engaging. But there’s a problem. You have a fear of being on camera… arrrgggh! Can...
by Chris Green | Jun 9, 2020 | Blog, Blogging, Content Marketing, Make your website better
Blogs burst onto the scene in the 1990s, but is it still worth the effort to be creating them 30 years later? At a time when social media seemingly dominates audience attention, you might be wondering whether it’s worth investing time and money in your company blog....
by Andy Calloway | May 12, 2020 | Blog
These are unprecedented times for business in the UK. We have purposely kept our blog quiet during these past few weeks for fear of creating “just another coronavirus post”, but as the government moves to ease the lockdown somewhat, it’s time for businesses to take...
by Chris Green | Mar 20, 2020 | Blog, Content Marketing, Search Engine Optimisation, SEO
I’m going to guess that in my lifetime and in your lifetime, you’ve not experienced anything quite like the Coronavirus Crisis which is affecting us all on a Global scale. I also want to challenge you at the same time with the following question. Are you...
